heat autumn blog
emma copland
leeds blogger

I recently wrote a post all about things I'm no longer apologising for; character traits I've felt embarrassed or ashamed of. Basically just vowing to be un-apologetically me (you can read it here if you like). And in it, I mentioned the fact that I'm not 100% vegan and I no longer want to feel guilty about that. I have nothing but admiration for people who are, it's definitely something I want to aim towards, but at the moment I have stomach and bowel conditions which restrict my food choices a lot anyway. I don't eat meat and I avoid 90% of dairy but I still eat fish on occasion and just don't check ingredients. There is, however, a side to being vegan that I want to focus more on. And that's going cruelty free with the products that I am buying and using; not just cosmetics but household products too!

Last year I made the decision to go cruelty free and started doing my research and buying make-up and skincare from brands that are against animal testing. Favourites include:
  • NYX
  • Barry M
  • Charlotte Tilbury
  • Too Faced
  • Liz Earle
  • The Body Shop
spring style
black lace

But I guess I was a bit half-arsed with it all. I only stuck to make-up and skincare; I couldn't find cruelty free haircare that worked with my hair (I have very tempremental hair; whenever I think I've found good shampoo, as soon as I get a second bottle it's no longer any good!) and I didn't look into things like toothpaste and deodorant, or even consider home cleaning products! 

I also got slack when I got offered a few gifting opportunities from big brands. I don't work with a lot of brands, partly because I don't have a big audience, partly because I'm quite selective in the opportunities that I accept (I don't want to agree to working with brands that I will regret in the future!) and so when I receive one of those ever elusive ~exciting emails~ I, indeed, do, get excited. And I don't want to say that I regret the work I've been doing in the past 6 months, I've genuinely worked hard to create good content and have used and loved the products I am promoting; but I don't want to keep it up. I want to get my morals back and think of the animal testing and not the freebies that I'm getting. This isn't what I started blogging for and so this isn't something that I want to compromise on any longer.

all black outfit

We're all somewhat aware that animal testing happens; even if companies claim not to test on animals, if they sell in China then their products are tested on animals at some point. For some backwards reason they require it by law, and if a company are genuine in wanting to be cruelty free then they can choose not to sell there! But money talks, hey. It is something that can be hard to research but not once you know where to look. 
It's not just a lab full of white bunnies having mascara applied to them but beagles being forced to inhale toxic fumes and so many, many more situations. This article lists some quite shocking statistics and states how, actually, animal testing is not declining, no matter the efforts from activists and campaigns from the likes of The Body Shop. 
So every little effort we make is still so, so important!

alternative style
lace flares

If you have any good cruelty free recs, send 'em my way!

Loves. Emma.